Tequila 512 Blanco, Jalisco, Mexico

A top-flight Tequila with a perfect flavor profile and texture that is within easy reach of everyone.

Scott Willis founded Tequila 512 in 2012 as a side hustle while working as a rep for a learning software company. Inspired by Tito’s Vodka, he traveled back and forth from his home in Austin, Texas, to Jalisco in search of the perfect daily sipping Tequila — one that working folks could afford and enjoy. On one of those trips he found Luis Trejo — master distiller at Distillerie La Cofradia. And then he twisted the standard Tequila process by adding a third distillation. Magic ensued, and things are going very well. Scott now has a full team of Tequila-loving folks working full time to create and market their innovative agave Spirit.

About the Product
This seems like the perfect time to review what it means to win a “Double Gold Medal.” There are dozens of Spirits events, tastings, and competitions around the world each year. All of them matter and we follow the results. And there are a handful of those that are the top, most prestigious events. The San Francisco World Spirits Competition is arguably on top of that list. To win the Gold Medal in your category there requires a majority vote of the judges. To win the Double Gold requires the unanimous vote of all the judges.

Tequila 512 Blanco took home the Double Gold Medal in San Francisco when it was released in 2015. The key differentiators are a slow, triple distillation — similar to pot-stilled Irish Whiskey — volcanic spring water, slow filtration, and a special oxygenation step at the end to give it a velvety texture.

Smartass Corner:
“512” is the area code of Austin, Texas, where Tequila 512 is based.